AI Campaign

Spec Commercial

Agency
ROKU Films
Director
Robert Kuipers

About the project

Buitenwerkers is a fictional campaign. There is no client and nothing was shot. We conceived and produced it ourselves to show what we can do without a shoot, from the first idea through to delivery. It is inevitable that AI will play a large part in the future of filmmaking. Even so, a generator does not simply hand you this result. Our experience tells us how to prompt for what we have in mind, and we come up with the concepts that suit this approach. In some cases that makes campaign films simpler and faster to produce, with no crew, no location and no shooting day. If you are curious what this could mean for your project, send us a message.

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